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Unbundling the supply chain for the international music industry

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dc.contributor.advisor Fellman, Philip Vos Renard, Stanislas 2010-09-08T20:09:30Z 2010-09-08T20:09:30Z 2010
dc.description.abstract This thesis analyses the international music industry supply chain. The descriptive background presented entails publishing rights, the vertical integration of the historical music industry, the historical position of the artist, and follows the evolution of the digital technology, distributive production, and peer-to-peer file sharing networks in order to build a prescriptive model which addresses the following three research questions. Given the revolution in technology in the music industry where do the Majors fit? What is the positioning of the artist in the new digital technology? And given the change of position of the Majors and the positioning of the artist what are the descriptive and prescriptive possibilities should the Majors disappear and be replaced by alternative elements in the music industry supply chain? The present study considers the Music Industry as the trade of prerecorded music in any format and assumes responsibility regarding the results presented up to July 2009. This thesis considers the four Majors as being part of the Music Industry rather than an absolute representation of the industry itself. Also this dissertation’s primary concern is the bundling and unbundling of the music industry’s supply chain and not the bundling of products within that supply chain. (Author abstract) en_US
dc.format.extent 1413908 bytes en_US
dc.language.iso en_US en_US
dc.publisher Southern New Hampshire University en_US
dc.relation.requires Adobe Acrobat Reader en_US
dc.rights Author retains all ownership rights. Further reproduction in violation of copyright is prohibited en_US
dc.subject.lcsh Southern New Hampshire University -- Theses (International Business) en_US
dc.subject.other supply chain en_US
dc.subject.other music industry en_US
dc.subject.other digital technology en_US
dc.subject.other intellectual property rights en_US
dc.subject.other copyright en_US
dc.title Unbundling the supply chain for the international music industry en_US
dc.type Dissertation en_US
dc.contributor.committeeMember Ficici, Aysun
dc.contributor.committeeMember Nugent, Nicholas
dc.contributor.committeeMember Goodrich, Peter Spang
dc.description.bibliographicCitation Renard, S. (2010). Unbundling the supply chain for the international music industry. Retrieved from en_US Doctor of Business Administration (D.B.A.) en_US
dc.description.program International Business en_US School of Business en_US
dc.digSpecs Creation software: Adobe Acrobat Professional 9.3 en_US
dc.format.mediaType PDF en_US
dc.rightsHolder Renard, Stanislas

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